TYPE

BRAND IDENTITY

YEAR

2026

Cover

TYPE

BRAND IDENTITY

YEAR

2026

Cover

TYPE

BRAND IDENTITY

YEAR

2026

Cover
about.

Valerio Lelli Studio is a photography studio working across weddings, events, and product photography, serving both B2C and B2B clients.

The approach blends narrative sensitivity, empathy, and strong technical expertise, with a focus on telling real stories in an authentic and restrained way.

challenge.

To design a visual identity able to bring together very different fields — from weddings to corporate photography — while maintaining coherence, authority, and recognizability, and avoiding the typical clichés of the photography industry.

results.

The project resulted in a sober and contemporary brand identity, designed to perform especially well in digital environments.

A solid and reassuring visual system that highlights the studio’s authorship and strengthens its professional positioning.

about.

Valerio Lelli Studio is a photography studio working across weddings, events, and product photography, serving both B2C and B2B clients.

The approach blends narrative sensitivity, empathy, and strong technical expertise, with a focus on telling real stories in an authentic and restrained way.

challenge.

To design a visual identity able to bring together very different fields — from weddings to corporate photography — while maintaining coherence, authority, and recognizability, and avoiding the typical clichés of the photography industry.

results.

The project resulted in a sober and contemporary brand identity, designed to perform especially well in digital environments.

A solid and reassuring visual system that highlights the studio’s authorship and strengthens its professional positioning.

about.

Valerio Lelli Studio is a photography studio working across weddings, events, and product photography, serving both B2C and B2B clients.

The approach blends narrative sensitivity, empathy, and strong technical expertise, with a focus on telling real stories in an authentic and restrained way.

challenge.

To design a visual identity able to bring together very different fields — from weddings to corporate photography — while maintaining coherence, authority, and recognizability, and avoiding the typical clichés of the photography industry.

results.

The project resulted in a sober and contemporary brand identity, designed to perform especially well in digital environments.

A solid and reassuring visual system that highlights the studio’s authorship and strengthens its professional positioning.

testimonial.

Great experience working on this project: the visual identity came together naturally, with attention to detail and a clear creative direction. A smooth, professional collaboration from start to finish.

Author image
Valerio Lelli

Creative professional

testimonial.

Great experience working on this project: the visual identity came together naturally, with attention to detail and a clear creative direction. A smooth, professional collaboration from start to finish.

Author image
Valerio Lelli

Creative professional

testimonial.

Great experience working on this project: the visual identity came together naturally, with attention to detail and a clear creative direction. A smooth, professional collaboration from start to finish.

Author image
Valerio Lelli

Creative professional