TYPE
BRAND IDENTITY
YEAR
2025
TYPE
BRAND IDENTITY
YEAR
2025
TYPE
BRAND IDENTITY
YEAR
2025
about.
PedalAgilla is a local e-bike sharing project launched around Lake Trasimeno.
The identity was designed to feel modern, clean, and accessible — reflecting sustainability, movement, and local roots.
challenge.
To create a coherent visual identity that celebrates the region’s beauty, inclusiveness and tradition, while promoting a modern and respectful way to experience the territory.
results.
I designed a visual identity that blends tradition and innovation, with a logo inspired by a local legend and a vibrant, contemporary color palette.
about.
PedalAgilla is a local e-bike sharing project launched around Lake Trasimeno.
The identity was designed to feel modern, clean, and accessible — reflecting sustainability, movement, and local roots.
challenge.
To create a coherent visual identity that celebrates the region’s beauty, inclusiveness and tradition, while promoting a modern and respectful way to experience the territory.
results.
I designed a visual identity that blends tradition and innovation, with a logo inspired by a local legend and a vibrant, contemporary color palette.
about.
PedalAgilla is a local e-bike sharing project launched around Lake Trasimeno.
The identity was designed to feel modern, clean, and accessible — reflecting sustainability, movement, and local roots.
challenge.
To create a coherent visual identity that celebrates the region’s beauty, inclusiveness and tradition, while promoting a modern and respectful way to experience the territory.
results.
I designed a visual identity that blends tradition and innovation, with a logo inspired by a local legend and a vibrant, contemporary color palette.
testimonial.
Excellent experience: Riccardo developed PedalAgilla’s brand identity with great care and sensitivity, fully capturing the essence of the project. Logo, colors, typography, and tone of voice were all crafted with attention to detail. Highly recommended.
Marco Soci
Founder
testimonial.
Excellent experience: Riccardo developed PedalAgilla’s brand identity with great care and sensitivity, fully capturing the essence of the project. Logo, colors, typography, and tone of voice were all crafted with attention to detail. Highly recommended.
Marco Soci
Founder
testimonial.
Excellent experience: Riccardo developed PedalAgilla’s brand identity with great care and sensitivity, fully capturing the essence of the project. Logo, colors, typography, and tone of voice were all crafted with attention to detail. Highly recommended.
Marco Soci
Founder
